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| From Advertising Analytics 2.0 https://hbr.org/2013/03/advertising-analytics-20/ar/1 |
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How to build Unified Experience Platform (CDP & DXP)
What is USPA framework ? The USPA framework is conceptual framework, to develop Unified Experience Platform (the unified of CDP &...
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A Customer Data Platform (CDP) is a system that collects and stores all your customer data, for analysis and use by marketers.... -
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